Your Creativity Just
Got a Game Plan.

You don’t need more ideas. You need a system to finish what you start.
Pre-Order Wave 1 - $32 See How It Works

A behavioral framework used by creators at Netflix, Columbia University, and OTIS College to turn stuck ideas into shipped projects. The I-C-E Framework Ideate → Create → Execute) gives creators, founders and teams the scaffolding they need to follow through.

It's intuitive, energizing, and designed for results.

60 CARDS. 3 PHASES. ZERO EXCUSES.

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I Dare You to Create
$32.00

I Dare You to Create

$32.00 Save $-32.00
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Your Creativity Just Got a Game Plan

I Dare You to Create card deck is a 60-card creative operating system designed to help you go from stuck ideas to shipped results.  

Who It's For:

You have ideas. Great ones. But they're still sitting in your notes app, your voice memos, that folder on your desktop labeled "someday."

This deck is for you if:

  • You're a creator who needs to stop planning and start making
  • You're a founder stuck between vision and execution
  • You're a solo entrepreneur tired of being your own bottleneck
  • You don't think you're "creative" but you solve problems every day (you are, and this will prove it)
  • You want a better game night one where you actually leave with something you built
  • You and your friends co-work together, but need more than just accountability

The I-C-E Framework works whether you're alone at your desk, collaborating with a partner, or hosting a creative session with your crew. No facilitation required. No creative background necessary. Just you, the cards, and the thing you've been meaning to build.

What's Inside:

60 bold, carefully crafted challenges built on our 3-step I-C-E Framework (Ideate, Create, Execute) — including bold dares designed to push you even further. Each card moves you from stuck to started, guiding you through the essential phases of making anything — a product, a service, or simply a life you love.

  • Play solo to break through blocks and spark new ideas.
  • Play with a group for accountability, energy, and fresh perspectives.

Draw a card. Take the challenge. Watch your ideas come to life.

Wave 1 Preorders include: Digital Journal for tracking progress (FREE, $15 value)


Most creative projects die between idea and execution.

The I-C-E Framework fixes that.

Take the I-C-E Framework for a spin

Sample a prompt from each phase and feel your next idea start to move.

IDEATE
IDEATE

What must be true for your idea to work?

List three things that would need to happen. Next, work backward. What's the first step you can take toward making one of them real?

See how it works

WHAT OUR EARLY PLAYERS ARE SAying

This feels like a mentor and an accountability partner in a box

Shaela

I had a script idea sitting for 3 years, and this game helped me stop overthinking it and actually work towards it. It took 2 weeks to get it pitch-ready, and I had a partner 1 week after that!

JB

Some of these cards are SAVAGE! But they work on getting you out your comfort zone. It's done wonders for my business and I feel like I got my ROI 100x

Ace